Parks Canada wanted to take the bi-annual Minister's Round Table on national parks, historic sites, and conservation areas to a whole new level of engagement allowing Canadians everywhere to participate meaningfully. Many communities and stakeholders from across and outside of Canada participated - often multiple times - in the online MRT dialogue. PubliVate used their design thinking methodology to produce a collaborative solution that included ideation, eworkbooks, a "Parks Finder" web app, and intercept surveys. While integrating all of the desired objectives, PubliVate utilized our proprietary tools in taking advantage of both online and in person opportunities.
Results: Level of engagement achieved. Significant results that greatly exceeded client's expectations in both the volume and quality. This included site visits, registrants, ideas, completed workbooks, and intercept surveys.